South Africa: Tired of the "same old" AIDS messages

AIDS activists in South Africa have called for the revision of "outdated" HIV/AIDS messages which have been circulating for years but have failed to achieve behaviour change. People require more than awareness and basic education - they need advice on how to apply their knowledge of AIDS to their daily lives. Laura Washington, facilitator of the Durban-based training organisation Project Empower, told IRIN that her group realised that tackling high-risk behaviour was "not about the condom" but about people's "social fabric", such as communication within relationships, gender imbalances and societal perceptions of sexuality.