NIGERIA: NBC WARNS ERRANT BROADCASTING STATIONS

As the 2003 national election draws near, the watchdog of the Broadcasting industry, the Nigerian Broadcasting Commission (NBC) has threatened to invoke the law against any broadcasting station that shows any preference or bias in reporting activities of politicians and their political parties. NBC wants broadcasting companies to ensure fairness, equity, accuracy, and objectivity in all their reporting, charging them not to allow the power of incumbency of the serving political office holders, to influence them into shifting their loyalty from the Nigerian people to certain individuals.

NIGERIA
> MEDIA MONITOR
>
> Monday June 24
>
>NBC WARNS ERRANT BROADCASTING STATIONS
>HELPING MEDIA COMMUNICATE GENDER ISSUES BETTER
>BROADCAST CODE REVIEW STIRS EXCITEMENT IN MINNA
>GANA AND JOURNALISTS' WELFARE
>
>
> NBC WARNS ERRANT BROADCASTING STATIONS
> The Punch, June 18, 2002
> As the 2003 national election draws near, the watchdog
> of the Broadcasting industry, the Nigerian
> Broadcasting Commission (NBC) has threatened to invoke
> the law against any broadcasting station that shows
> any preference or bias in reporting activities of
> politicians and their political parties.
>
> NBC wants broadcasting companies to ensure fairness,
> equity, accuracy, and objectivity in all their
> reporting, charging them not to allow the power of
> incumbency of the serving political office holders, to
> influence them into shifting their loyalty from the
> Nigerian people to certain individuals.
>
> It urged all stations to henceforth give equal and
> qualitative airtime to every registered political
> party, irrespective of their relationship with any
> politician.
>
> HELPING MEDIA COMMUNICATE GENDER ISSUES BETTER
> Guardian, June 19, 2002
>
> To increase the level of gender awareness of media
> practitioners, particularly, editors of gender and
> women pages, Girls Power Initiative, a Calabar based
> adolescent NGO, put together a two-day workshop
> tagged: "Communicating to Reduce Gender Discrimination
> and Violence Against Women". Held at the National
> Museum, Calabar, other objectives of the workshop,
> include, to enhance gender consciousness among media
> practitioners, to inform media practitioners about the
> scope of gender based violence for more informed and
> gender sensitive coverage/reportage. The workshop
> also sought to inculcate and improve analytical skills
> among media practitioners.
>
> Coordinator, South south zone, and chairperson board
> of Trustee GPI, Dr. Bene Madunagu, set the tone for
> the workshop by defining gender "as socially
> constructed and culturally variable roles that women
> and men play in their daily lives. It refers to a
> structural relationship of inequality between men and
> women as manifested in labour markets and in political
> structures, as well as in the household. It is often
> reinforced by custom, law and specific development
> policies. Gender refers to sets of relationships,
> attributes, roles, beliefs and attitude that define
> what being a woman or a man is within society".
>
> From several of the quick tests administered to the
> journalists, it was obvious that many of the
> participants were ignorant of the effect of certain
> words that they use when writing. Resource persons
> therefore, encouraged the use of words that do not
> give the impression that only men are being referred
> to when used.
>
> On the way forward, Dr. Madunagu said, the media has
> an important role to play by ensuring that they
> re-examine and interpret culture and tradition in
> order to sift what is positive, and question the
> oppressive aspects that humiliate and degrade women
> and violate women's rights. The media can also foster
> gender equality by fostering new models of social
> gender relations based on mutual respect and
> true/honest partnership.
>
> Participants were also charged to utilise every
> communication channel to promote equal representation
> of women and men in discussions and all human
> endeavour.
>
> The media was also charged to promote positive and
> diverse portrayals of women and girls' sexuality,
> sexual relations based on mutual respect and autonomy
> and informed and safe sex. Other points include,
> developing multimedia campaign and advocacy strategies
> for public including decision-makers and programme
> planners, that provide accurate information on sexual
> and reproductive health problems such as, violence
> against women, sexual violence and abuse, and harmful
> sexual practices including female genital mutilation,
> where and when to seek services including special
> campaigns on e.g the danger signs of pregnancy and the
> importance of seeking care.
>
> BROADCAST CODE REVIEW STIRS EXCITEMENT IN MINNA
> Vanguard, June 19, 2002
> How much of The National Broadcasting Code do you
> know? This has always been one sour point between
> broadcast executives and managers, and the National
> Broadcasting Commission (NBC) which accuses the
> broadcasters for not devoting time to study the Code
> which guides their operations.
>
> Husbanded during the tenure of Dr. Tom Adaba and
> revised much later, the Code was once described as the
> Bible of Broadcasting in Nigeria. Except that
> broadcasters refused to follow the content of their
> professional bible, such description would really have
> stuck in a land where legitimacy and not ignorance is
> a standard.
>
> As the NBC spins one of its numerous conferences which
> began in Minna yesterday, the question of how much of
> the broadcast Code you know does not only apply to the
> broadcast executives or managers but to all who have a
> stake in the system, including programme makers,
> religious groups and indeed, the generality of the
> Nigerian people.
>
> GANA AND JOURNALISTS' WELFARE
> The Anchor June 18, 2002 (Editorial)
> Senate President, Anyim Pius Anyim, and the Minister
> of Information and National Orientation, Professor
> Jerry Gana, had cause recently to bemoan the fate of
> Nigerian journalists. That was at a three-day workshop
> on Media Laws held in Abuja. Anyim lamented the low
> take-home pay for journalists and called for a better
> deal for them. He revealed that the National Assembly
> was in the process of passing a bill on access to
> public information to allow for transparency and
> accountability in public service.
>
> Also decrying the poor remuneration of journalists,
> Prof. Gana threatened that the Federal Government
> would sanction media houses owing journalists salaries
> and allowances for months. He advised such
> organisations to pay up or fold up, saying that
> government would not hesitate to revoke the licences
> of such publishing or broadcasting companies, to save
> journalists from further exploitation. The minister
> further disclosed that licences recently granted to
> some broadcast organisations were based mainly on
> their ability to cater for the welfare of journalists
> adequately and to meet other operational costs.
>
> We share the concerns expressed by the two top
> government functionaries towards the plight of
> Nigerian journalists and also thank them for their
> sympathy. However, we wish to observe that poor or
> irregular payment of workers is not peculiar to media
> houses. There are other employers of labour who are
> equally in default. But this is not to say that we
> are not worried by this unfortunate development. A
> worker is entitled to his pay.
>
> Media houses are victims of the dwindling national
> economy and high inflationary trends to a degree that
> surpasses the experience of many other establishments.
> Most materials used in the publishing (or even
> broadcasting) industry have high foreign contents.
> These include newsprint, inks, films, plates and of
> course, the printing machines. The costs of their
> procurement have risen astronomically because eof the
> falling value of the naira. Even the local elements,
> like costs of transportation (for news hunting) and
> distribution of papers, have equally gone through the
> roof. What all these mean is that the cost of
> operations has put great strain on most media houses.
>
>
> Poor economy has also drastically reduced the two
> major sources of income for media organisations, sales
> and advertisements. High cost of production has
> inevitably skyrocketed the cover prices of journals
> and newspapers, so much so that only very few
> Nigerians can now afford to buy them regularly. In
> the same manner, advertisers have drastically scaled
> down their advert placements in the media. To worsen
> the situation, many advertising agencies default in
> remitting to media houses fees collected from their
> clients for adverts placed through them.
>
> It must be conceded that some publishers and media
> owners have very limited or myopic aims for going into
> publishing business. Once these ambitions are
> realised or if they fail to materialise, they loss
> interest in the enterprise and allow the journalists
> working for them to suffer. Most culpable of this
> practice are politicians who use their media organs to
> climb to national prominence and then allow them to
> die, leaving the workers in the cold.
>
> Ensuring regular and rewarding pay for journalists is
> not something to be achieved by applying government
> sledge-hammer as Prof. Gana is threatening. Afterall,
> even his ministry and parastatals under it do not pay
> their workers as and when due. If government is
> allowed to carry out the threat, there is no guarantee
> that it cannot hide under the cover of dealing with
> defaulting media houses to close down those that are
> not in its good books. Moreover, media organisations
> are business outfits registered with the Corporate
> Affairs Commission and, therefore, no government
> ministry has the right to close them down.
>
> Improvement of the welfare of newsmen is something to
> be left to the journalists themselves. The Nigerian
> guild of editors (NGE) and the Nigeria Union of
> Journalists (NUJ) should pick up the gauntlet. The
> onus is on them to do the fighting on behalf of their
> members. It is for them to tackle media houses which
> make so much money and yet pay their workers peanuts
> or irregularly. They also have the responsibility to
> ensure that media owners have good and workable
> conditions of service for their staff. Another issue
> they have to confront is the penchant for some media
> houses to sack their employees at will, and when there
> is justifiable excuse to do so, they should insist on
> such discharged workers getting their full
> entitlements. The professional bodies equally need to
> address the issue of proliferation of
> mini-associations within their midst, as experience
> has shown that these sub-unions sometimes engage in
> practices that do not uplift the profession.
>
> Over and above all these, the NGE and NUJ should
> endeavour to make their members uphold both
> professionalism and professional ethics. In
> situations where media owners appoint unqualified and
> inexperienced persons to sensitive editorial positions
> simply because these are their relations or friends,
> the two associations ought to call such employers to
> order. They should also organise regular retraining
> courses for journalists to update their standard of
> practice.
>
> Journalists themselves should develop a professional
> solidarity. There should be an espirit de corps among
> them, such that any media organisation which maltreats
> their colleagues or sacks them whimsically should be
> boycotted by other journalists. They should uphold
> their integrity and stop selling their services for
> a-penny.
>
> Nigerian publishers and media owners should crave for
> nichemanship. There is no need for every media owner
> to aim at "going national" and in the process,
> over-stretch his resources. Rather than rushing to
> Lagos to establish, or dissipating financial energy
> trying to cover the entire country, media owners can
> target particular areas or audience and serve them
> effectively. By so doing, they secure reliable
> markets and loyal readership.
>
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