South Africa: Mainstreaming 'pink' news

Independent Newspapers in Cape Town has launched a monthly niche publication aimed at Cape Town's gay and lesbian readership this week called The Pink Tongue. With a print run of 15 000 it would be distributed to selected vendors throughout the city and aimed to give gay and lesbian readers a "non-trashy" read, Sandy Naude, advertising and marketing director for Independent Newspapers in Cape Town, told Sapa.