staying alive: content-based web sites

Media.Toolbox

These have been tough days for anyone interested in producing quality content on the web in Africa. With the end of the dot.com boom, there has been a steady trickle of content web site owners pulling down the shutters and calling it a day. Content has not generated cash. With only a few high-profile exceptions, no one - neither users nor advertisers - seem to want to pay for it. Nonetheless there are those who have worked out a way of surviving and thriving by keeping their operations lean and virtual and/or making them an adjunct to some other activity.