Nigeria: Jalaa writers' collective

Jalaa Writers’ Collective was created in 2009 by ten Nigeria-based writers who came together in an effort to tackle the book production and distribution challenges of the local publishing industry. The business model of Jalaa is based on the premise that there exists 'a gap between professional, traditionally published books that sell in the thousands and amateurish subsidy and self-published books that sell in the hundreds'. As such, the collective aims to engage the weaknesses of the industry by pooling the talent, resources and experience of its members in a systematic and profit-oriented manner.